Deeper High
Inspired by the mystery and majesty of India. A suspended reality. This fragrance is all encompassing and deeply atmospheric.
ROADS Fragrances are created in partnership with some of the most highly regarded perfumers in the industry. The process takes nearly a year of work to fine-tune the exact scent from each brief. During that period, every element is refined to produce the highest of standards, resulting in a complex and multi-layered scent.
It is the briefs, however, that have been the most innovative element to how fragrance creation is approached. Each of our fragrances is based on a specific theme. The theme could be a person, an emotion, a natural phenomenon, a geographical place, a state of mind or a period in recent history.
ASIA
Our Asia collection interprets the cultural and artistic influences of the Asian continent. Every fragrance is inspired by a different country that is not directly disclosed, yet is underlying its theme, image, and olfactory composition. For the Asia collection, we chose to colour the perfume bottles red – in many Asian cultures, red signifies joy, purity, life, sacredness, and prosperity.
